Reclaiming Space with Good Medicine
Public spaces often erase Indigenous presence, but we are still here. Our brand, Good Medicine, means more than just a cool design or sticker for Indigenous people. Our branding is a statement, a symbol, and a way to reclaim space in a world that too often forgets Indigenous history and ongoing existence.
The Power of Good Medicine
The 3.4” round Good Medicine Collective logo sticker features a reimagined Cherokee symbol found on shell gorgets across the Qualla Boundary and Cherokee ancestral homelands. This ancient symbol represents balance, healing, and the enduring strength of Indigenous peoples. With every sticker placed, we reinforce our presence and remind the world that Indigenous culture is not a relic of the past. It is alive, evolving, and thriving.
A Subtle but Powerful Act of Resistance
From street signs to notebooks, laptops to water bottles, the Good Medicine Sticker is a quiet but impactful way to reaffirm that every space is Indigenous space. Everyday use, or a lasting mark in places where Indigenous voices have been silenced.
Why Representation Matters
For centuries, Indigenous peoples have faced cultural erasure through forced assimilation, land dispossession, and the rewriting of history. This erasure extends to public spaces where Indigenous names, languages, and landmarks have been replaced, forgotten, or ignored. Placing a Good Medicine Sticker is an act of reclamation, a reminder that we are still here, telling our own stories on our own terms.
About Good Medicine Collective
Good Medicine Collective is an Indigenous-owned and operated initiative committed to truth-telling, cultural preservation, and community empowerment.
Join the Movement
Every space is Indigenous space. Thank you for helping us take up the room we deserve.
Have pictures to share of your reclaimed spaces? Tag us on instagram!